Spotplex has added a twist to the Digg story. Here users do not submit stories. Instead sites that want to participate include some java code in their sites. This code then monitors the traffic to blog posts on the site and decides which ones need to appear on the Spotplex page.
This makes Spotplex clean as it cannot be manipulated externally. However i think these guys will still need to build trust around their algorithm and it is this that will prove to be their ‘tipping point’.
Like Michael A correctly mentions in his article on Techcrunch, the algorithm must prove itself to be unbiased to the already popular blogs.
We’ll have to see if this NKOTB will turn out to be the Digg killer.
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